Branding & Website Design Blog
Useful and valuable articles to help you improve your designs and grow your business

What are visual branding assets? (+ free branding assets checklist!)
Visual branding assets are important in building a brand that audiences recognise and trust. Download our free branding assets checklist to get started.
6 Essentials for creating the perfect website homepage design
Learn about the six main elements you need to pay attention to in order to ensure your visitors stay interested and keep scrolling your homepage.
Personal Branding for women in business
You might think Personal Branding is a thing only for influencers and high-profile figures, but when you are in business is more important than you think.
6 benefits of blogging for your brand and business
Blogging offers numerous benefits for your business and for your brand. Here are the top six reasons why you should add a blog to your website.
3 elements to build a successful brand
Recognizing and working on the main elements that build brand success, will not only help you grow your audience, but also grow your business.
5 rules of creating great SEO content for your website
SEO a vital part of any online strategy. Here are five rules for creating great SEO content that will help your website improve its organic rankings.
6 reasons to refresh your brand this year
If you’ve been considering a fresh look or are ready to start the year with a revamped website or logo, here’s a little more about what a brand refresh is and why you would benefit from one.
8 web design tips to improve your conversions
Great web design is about more than just looking good – it can also maximise your conversion rate. Here are 8 ways web design can improve your conversions.
Your complete guide to Visual Brand Guidelines
Visual Brand Guidelines help to keep your branding consistent across your website, digital advertising, and print materials. Learn more about them here.
How to increase your website traffic: 8 strategies for businesses
Looking to increase your website traffic? Here are eight proven strategies for attracting more visitors to your website and building your brand awareness.
8 common branding mistakes and how to avoid them
Branding mistakes are easy to make but hard to fix. Here are the eight most common branding mistakes we see, and how to avoid making them in the first place.
The importance of website design for your business
Great website design can make all the difference for your business. From branding to trustworthiness, find out why every business needs good website design.
Custom Website Design vs Templates – how to choose one for your business
When creating a website, you’ll need to choose between a custom website design and a template website design. Here are the pros and cons, and how to choose.
Brand Strategy, The Basics of your Brand Identity
Brand strategy takes learning everything about a brand before even thinking about the design process. Here is what we learn before creating brand assets.
Case Study: Step Ahead Website, 5 Design Principles for Audiences with Mental Health Challenges
Last year, CREATIVA created a website for those with mental health challenges. Here are the five design principles we used to meet the audience’s needs.
7 things you need when building websites for coaches
Creating effective websites for coaches is our specialty. Here are our top 7 tips for coaching websites that will help your page stand out from the crowd.